What is it worth?

@BernieSanders

Bernie Sanders's words are worth

$30.93/ letter

Priced from 49,082,805 impressions across 89 posts, at the live attention rate.

Per letter$30.93

Total value$343,579.68

Letters11,110

Best lines, by value

I will soon be introducing a bill to give the public a 50% owne…$56,576.14

On our way to Bangor, Maine for a rally with @grahamformaine. T…$22,108.23

AIPAC spent $9 million to take out Rep. Thomas Massie. Trump me…$12,698.52

Oil prices today: $105.25 a barrel Gas prices today: $4.46 a ga…$12,321.62

Google founder Sergey Brin's wealth has DOUBLED to $311 billion…$11,968.87

THE INSANELY RIGGED ECONOMY Yesterday, while tens of millions o…$9,210.39

The working

49,082,805 impressions × $7.00 per 1,000 = $343,579.68 of attention

$343,579.68 ÷ 11,110 letters (spaces free) = $30.93 a letter

Assumptions

$7.00 to reach 1,000 people, in line with what social ads cost. The only number we choose. Everything else is measured.

Only original posts count. Retweets, replies, and quote tweets are left out: we price your own words, not what you amplified.

Impressions come straight from X. Where a post’s count is missing, we estimate its reach from engagement.

Price another